Fusion
Identity and artworking
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Client: Doug Hyde
Year: 2015
Location: Bath, UK
Services: Identity design, artworking for print and packaging.
Doug Hyde is a highly acclaimed artist known globally, with his art pieces being sold in various countries. His unique technique, which involves pastels and chalk to depict cheerful faces, has gained immense popularity, leading him to diversify his portfolio.
Heffers Studio has collaborated with Doug on multiple projects, including developing the brand identity for Fusion, an art series, among others. Our involvement encompasses designing packaging, promotional materials, establishing sub-brands, and conducting brand naming exercises.